Informatica Inc. and Wix.com Ltd. are two prominent players in the software infrastructure industry, each driving innovation in data management and cloud-based web development, respectively. While Informatica focuses on AI-powered enterprise data solutions, Wix empowers millions with intuitive website creation tools. Their distinct yet overlapping market presence makes this comparison valuable. Join me as we explore which company offers the most compelling investment opportunity in today’s dynamic tech landscape.

Informatica vs Wix.com: Company Comparison
Table of contents

Companies Overview

I will begin the comparison between Informatica Inc. and Wix.com Ltd. by providing an overview of these two companies and their main differences.

Informatica Inc. Overview

Informatica Inc. specializes in an AI-powered platform that connects and manages data across multi-cloud and hybrid systems at enterprise scale. Its suite of interoperable data management products includes data integration, API management, data quality, master data management, and governance tools. Founded in 1993 and headquartered in Redwood City, California, Informatica primarily serves large enterprises in the technology sector.

Wix.com Ltd. Overview

Wix.com Ltd. develops and markets a cloud-based platform that enables users worldwide to create websites and web applications. Its offerings include drag-and-drop editors, AI-powered site creation, business automation tools, payment solutions, and app marketplaces. Founded in 2006 and based in Tel Aviv, Israel, Wix serves a broad user base with over 222M registered users and 6M premium subscriptions, targeting small to medium-sized businesses.

Key similarities and differences

Both Informatica and Wix operate in the software infrastructure industry but focus on distinct markets and product types. Informatica targets enterprise data management with AI-driven integration and governance solutions, whereas Wix provides user-friendly website building and business growth platforms for individuals and SMEs. Their business models differ in scale and customer base, with Informatica emphasizing complex data ecosystems and Wix focusing on accessible cloud tools and services.

Income Statement Comparison

This table presents a side-by-side comparison of key income statement metrics for Informatica Inc. and Wix.com Ltd. for the fiscal year 2024, providing a snapshot of their financial performance.

income comparison
MetricInformatica Inc. (INFA)Wix.com Ltd. (WIX)
Market Cap7.54B4.46B
Revenue1.64B1.76B
EBITDA339M186M
EBIT199M155M
Net Income9.9M138M
EPS0.032.49
Fiscal Year20242024

Income Statement Interpretations

Informatica Inc.

Informatica Inc. showed consistent revenue growth from 2020 to 2024, reaching $1.64B in 2024, with a favorable gross margin of 80.11%. Net income improved significantly, turning positive to $9.9M in 2024 after several years of losses. The net margin remained low but grew favorably, and EBIT margin improved strongly to 12.15%, indicating enhanced operational efficiency in the latest year.

Wix.com Ltd.

Wix.com Ltd. experienced robust revenue growth of 78.9% over 2020-2024, with 2024 revenue at $1.76B. Gross margin was favorable at 67.93%, while net margin rose sharply to 7.86% in 2024. Net income surged to $138M, reflecting strong profitability gains alongside an EBIT margin of 8.81%. The company showed significant improvements in earnings per share and margin expansion year-over-year.

Which one has the stronger fundamentals?

Both companies demonstrate favorable income statement trends, but Wix.com Ltd. exhibits stronger fundamentals with higher revenue growth, superior net margin, and a more pronounced net income increase. Informatica’s margins and profitability improved but remain modest in scale. Wix’s stronger margin stability, earnings growth, and sustained profitability suggest more robust financial health based on the provided income statement data.

Financial Ratios Comparison

The table below presents a side-by-side comparison of key financial ratios for Informatica Inc. and Wix.com Ltd. based on their most recent fiscal year data from 2024.

RatiosInformatica Inc. (INFA)Wix.com Ltd. (WIX)
ROE0.43%-175.57%
ROIC0.56%9.13%
P/E78886.21
P/B3.39-151.35
Current Ratio1.820.84
Quick Ratio1.820.84
D/E (Debt-to-Equity)0.81-12.31
Debt-to-Assets35.24%50.70%
Interest Coverage0.8725.92
Asset Turnover0.310.92
Fixed Asset Turnover8.753.33
Payout Ratio0.12%0%
Dividend Yield0.00015%0%

Interpretation of the Ratios

Informatica Inc.

Informatica’s key financial ratios for recent years show challenges, including negative returns on equity and assets, and a high net debt to EBITDA ratio around 2.8 to 5.6. Current ratio remains above 1.4, indicating reasonable liquidity. The company does not pay dividends, likely reflecting its negative net income and reinvestment focus on AI-powered data management platforms.

Wix.com Ltd.

Wix exhibits mixed ratio performance with a neutral net margin of 7.86% but an unfavorable return on equity at -175.57%. Its current ratio of 0.84 suggests liquidity concerns, while interest coverage at 40.14 is favorable. Wix does not pay dividends, consistent with its reinvestment strategy and focus on growth in cloud-based website platforms. The payout yield is zero, with a high price-earnings ratio of 86.21.

Which one has the best ratios?

Wix’s ratios reflect a growth-oriented company with liquidity and profitability weaknesses, while Informatica’s financials display persistent low profitability and high leverage without dividend payouts. Wix has a slightly unfavorable overall ratio profile but shows strengths in interest coverage and asset turnover. Informatica’s lack of detailed ratio evaluations limits direct comparison, but both companies face risks linked to profitability and capital structure.

Strategic Positioning

This section compares the strategic positioning of Informatica Inc. and Wix.com Ltd. regarding Market position, Key segments, and Exposure to technological disruption:

Informatica Inc.

  • Market position and competitive pressure
  • Key segments and business drivers
  • Exposure to technological disruption

Wix.com Ltd.

  • Established enterprise data management platform with strong US presence and multi-cloud focus.
  • Primarily driven by subscription revenue and professional services in data integration and governance.
  • Operates in AI-powered data management; faces evolving cloud and data privacy technologies.

Informatica Inc. vs Wix.com Ltd. Positioning

Informatica offers a concentrated focus on enterprise data integration and governance, relying heavily on subscription and services revenues. Wix maintains a more diversified digital platform portfolio, capturing various aspects of online presence and business growth globally, with strong subscription revenue.

Which has the best competitive advantage?

Wix shows a slightly unfavorable moat, indicating value destruction despite growing profitability, while Informatica’s moat evaluation data is unavailable, preventing a full comparison of competitive advantages.

Stock Comparison

The stock price movements of Informatica Inc. and Wix.com Ltd. over the past 12 months reveal distinct bearish trends with contrasting volatility and acceleration patterns.

stock price comparison

Trend Analysis

Informatica Inc. experienced a bearish trend with a -12.68% price change over the past year, showing acceleration and comparatively low volatility with a 4.46 standard deviation. The stock ranged from a high of 38.48 to a low of 16.67.

Wix.com Ltd. showed a more pronounced bearish trend, declining by -40.28% over the past year with deceleration and high volatility, reflected by a 34.39 standard deviation. Prices fluctuated between 240.89 and 80.16.

Comparing the two, Informatica delivered a higher market performance with a smaller decline, while Wix.com faced a steeper drop and greater price swings in the analyzed period.

Target Prices

The target price consensus for Informatica Inc. and Wix.com Ltd. reflects analysts’ expectations based on current market data.

CompanyTarget HighTarget LowConsensus
Informatica Inc.272727
Wix.com Ltd.21070160.27

Analysts anticipate Informatica’s stock price to remain steady near $27, slightly above the current $24.79. Wix.com shows a wide target range, with consensus at $160.27, nearly double its current $80.16, indicating bullish long-term expectations.

Analyst Opinions Comparison

This section compares analysts’ ratings and grades for Informatica Inc. and Wix.com Ltd.:

Rating Comparison

INFA Rating

  • No rating data available.
  • No discounted cash flow score available.
  • No Return on Equity score available.
  • No Return on Assets score available.
  • No Debt To Equity score available.
  • No overall score available.

WIX Rating

  • Rated C, considered Very Favorable overall.
  • Discounted Cash Flow Score is 3, indicating a moderate valuation outlook.
  • Return on Equity Score is 1, marked as Very Unfavorable, showing poor profit generation from equity.
  • Return on Assets Score is 4, considered Favorable, reflecting efficient asset use.
  • Debt To Equity Score is 1, Very Unfavorable, suggesting high financial risk due to leverage.
  • Overall Score is 2, rated Moderate, reflecting a mixed financial health assessment.

Which one is the best rated?

Based strictly on the available data, Wix.com Ltd. has a comprehensive rating with mixed scores, including a Very Favorable overall rating but weaknesses in equity returns and debt management. Informatica Inc. has no rating data to compare, so Wix is better rated by default.

Scores Comparison

Here is the comparison of the Altman Z-Score and Piotroski Score for the two companies:

INFA Scores

  • Altman Z-Score: 1.94, indicating moderate bankruptcy risk in the grey zone.
  • Piotroski Score: 6, signaling average financial strength.

WIX Scores

  • Altman Z-Score: 1.83, indicating moderate bankruptcy risk in the grey zone.
  • Piotroski Score: 6, signaling average financial strength.

Which company has the best scores?

Both INFA and WIX have Altman Z-Scores in the grey zone, showing moderate bankruptcy risk, and identical Piotroski Scores of 6, indicating similar average financial strength based on the provided data.

Grades Comparison

The following is a comparison of the recent grades and ratings for Informatica Inc. and Wix.com Ltd.:

Informatica Inc. Grades

This table summarizes recent grade updates from recognized grading companies for Informatica Inc.:

Grading CompanyActionNew GradeDate
GuggenheimDowngradeNeutral2025-08-07
UBSMaintainNeutral2025-08-07
BairdMaintainNeutral2025-05-28
JP MorganDowngradeNeutral2025-05-28
RBC CapitalMaintainSector Perform2025-05-28
Wolfe ResearchDowngradePeer Perform2025-05-28
Wells FargoMaintainEqual Weight2025-05-28
Truist SecuritiesDowngradeHold2025-05-28
RBC CapitalMaintainSector Perform2025-05-27
UBSMaintainNeutral2025-05-16

Overall, Informatica’s grades show a trend toward more cautious ratings, mostly Neutral or Hold, with several downgrades from previously more positive positions.

Wix.com Ltd. Grades

Below is a summary of the latest grade updates from reputable grading firms for Wix.com Ltd.:

Grading CompanyActionNew GradeDate
Morgan StanleyMaintainOverweight2026-01-15
Wells FargoMaintainOverweight2025-12-19
Cantor FitzgeraldMaintainOverweight2025-12-11
Wells FargoMaintainOverweight2025-11-20
BarclaysMaintainOverweight2025-11-20
CitizensMaintainMarket Outperform2025-11-20
CitigroupMaintainBuy2025-11-20
ScotiabankMaintainSector Outperform2025-11-20
NeedhamMaintainBuy2025-11-20
Evercore ISI GroupMaintainOutperform2025-11-20

Wix.com maintains a strong positive consensus with multiple Overweight and Buy ratings, indicating robust confidence from rating agencies.

Which company has the best grades?

Wix.com Ltd. consistently receives higher and more positive grades compared to Informatica Inc., with a consensus Buy versus Informatica’s Hold. This difference may influence investors seeking growth-oriented stocks to consider Wix’s higher analyst confidence, while those cautious about downgrades might note Informatica’s more conservative positioning.

Strengths and Weaknesses

Below is a comparison table highlighting key strengths and weaknesses of Informatica Inc. (INFA) and Wix.com Ltd. (WIX) based on their latest available data and financial metrics.

CriterionInformatica Inc. (INFA)Wix.com Ltd. (WIX)
DiversificationModerate: Revenues split between subscription (~$1.1B) and professional services (~$78M).Moderate: Revenue mainly from Creative Subscription ($1.26B) and Business Solutions ($496M).
ProfitabilityData unavailable, but subscription growth suggests stable revenue streams.Neutral net margin (~7.9%), negative ROE (-175.6%), indicating profitability challenges.
InnovationInformation not available for recent innovation indicators.Growing ROIC trend (+159%), signaling improving operational efficiency despite value destruction.
Global presenceEstablished player in data management with global clients, details limited.Strong global user base for website and business solutions platforms.
Market ShareData missing, but significant subscription revenue implies solid market position.Competitive in website building with high subscription revenue, but margin pressures exist.

Key takeaways: Wix demonstrates growing operational efficiency but struggles with profitability and value creation. Informatica shows solid subscription revenue growth, but lack of recent financial data limits full assessment. Investors should weigh Wix’s innovation potential against its profitability concerns and seek updated data on Informatica before investing.

Risk Analysis

Below is a comparative table summarizing key risk factors for Informatica Inc. (INFA) and Wix.com Ltd. (WIX) as of 2026.

MetricInformatica Inc. (INFA)Wix.com Ltd. (WIX)
Market RiskModerate beta 1.135; stable sectorHigher beta 1.418; volatile price range
Debt levelData unavailableHigh debt-to-assets 50.7%; unfavorable leverage
Regulatory RiskUS-based, moderate compliance challengesIsrael-based, subject to international regulations
Operational RiskLarge platform complexity, 5.2K employeesPlatform innovation reliant, 4.4K employees
Environmental RiskModerate, typical for tech sectorModerate, cloud infrastructure impact
Geopolitical RiskUS-centric, lower geopolitical exposureExposure to Middle East tensions and global markets

Both companies have Altman Z-scores in the grey zone, indicating moderate financial distress risk. Wix’s high debt levels and unfavorable leverage metrics pose a significant financial risk, while Informatica’s lack of detailed debt data urges caution. Market volatility is more pronounced for Wix given its higher beta and wider trading range. Geopolitical risks are more relevant for Wix due to its Israeli headquarters and global user base. Investors should carefully weigh Wix’s financial leverage and market volatility against Informatica’s more stable but less transparent financial profile.

Which Stock to Choose?

Informatica Inc. (INFA) shows a favorable income statement with strong gross and EBIT margins, significant growth in earnings and net margin, and moderate debt levels (net debt to EBITDA ~2.8). Its financial scores position it in a grey zone for bankruptcy risk and average financial strength, although some ratio data are missing.

Wix.com Ltd. (WIX) exhibits favorable income growth and solid cash flow generation, but its financial ratios are slightly unfavorable overall. The company has moderate leverage, a very favorable rating, but some concerns in return on equity and valuation metrics. Its Altman Z-Score also places it in the grey zone with average financial health.

For investors prioritizing income growth and operational profitability, Informatica’s robust margin expansion and moderate debt might appear more attractive. Conversely, those who value a company with a very favorable rating and improving profitability despite some ratio weaknesses might view Wix as a suitable option. The choice could depend on whether the investor prefers income stability or a company with growth potential amid some financial risks.

Disclaimer: Investment carries a risk of loss of initial capital. The past performance is not a reliable indicator of future results. Be sure to understand risks before making an investment decision.

Go Further

I encourage you to read the complete analyses of Informatica Inc. and Wix.com Ltd. to enhance your investment decisions: